"Jere Gutierrez is bucking the trend at the dying art of 'linear' entertainment--what we know today as TV shows. His combinations of astounding stories, captured in the moment, captivate millions. Of course, every one of his stories are fabricated and engineered and orchestrated, even though they're sold as 'real.' Unfortunately fore Jere, his backers have begun to see through his tricks. Desperate for another story, one large enough to capture the attention of the world, he teams up with a retired TV executive to create an ad-supported mission to Mars, complete with corporate sponsors and extreme sports events. What Jere doesn't know is just how captivating his Winning Mars will be."--P.  of cover.